{"id":1826,"date":"2017-03-02T11:29:00","date_gmt":"2017-03-02T02:29:00","guid":{"rendered":"http:\/\/15.164.218.59\/blog\/?p=1826"},"modified":"2020-09-04T18:12:05","modified_gmt":"2020-09-04T09:12:05","slug":"%ed%95%98%eb%8b%a8%ec%97%90-%eb%b0%b0%ec%b9%98%eb%90%9c-%ec%bd%98%ed%85%90%ec%b8%a0%ec%9d%98-%ed%96%89%eb%8f%99-%ec%a7%80%ed%91%9c%ec%99%80-%ec%84%b1%ea%b3%bc-%ec%82%b4%ed%8e%b4%eb%b3%b4%ea%b8%b0","status":"publish","type":"post","link":"https:\/\/www.beusable.net\/blog\/?p=1826","title":{"rendered":"\ud558\ub2e8\uc5d0 \ubc30\uce58\ub41c \ucf58\ud150\uce20\uc758 \ud589\ub3d9 \uc9c0\ud45c\uc640 \uc131\uacfc \uc0b4\ud3b4\ubcf4\uae30"},"content":{"rendered":"\n<p>\ud558\ub2e8\uc5d0 \ubc30\uce58\ud560 \uc218 \ubc16\uc5d0 \uc5c6\uc5b4 \ub9ce\uc740 \uc18c\ube44\ub97c \uae30\ub300\ud560 \uc218 \uc5c6\uc5c8\ub358 \ucf58\ud150\uce20\uc77c\uc9c0\ub77c\ub3c4 \uc0ac\uc6a9\uc790\uc758 \ud589\ub3d9 \uc815\ubcf4\ub97c \uc138\uc138\ud788 \ubd84\uc11d\ud558\uc5ec, \ud558\ub2e8\uc5d0 \uc704\uce58\ud588\uc74c\uc5d0\ub3c4&nbsp;\uc911\uc694\ud558\uac70\ub098 \uad00\uc2ec\uc774 \ub3c4\ub2ec\ud55c \ud589\ud0dc\ub97c \ubc1c\uacac\ud558\uace0&nbsp;\uc18c\ube44 \uc131\uacfc\ub97c \ub193\uce58\uc9c0 \uc54a\uace0 \uce21\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<\/br>\n\n\n\n<div class=\"wp-block-qubely-divider qubely-block-300b19\"><div class=\"qubely-block-divider \"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 240 40\" preserveaspectratio=\"none\"><path d=\"M3.3 22.1c-.5-.2-.9-.5-1.3-.9-.3-.2-.5-.4-.8-.6.8-.7 1.5-1.3 2.3-2 .9-.7 1.8-1.6 2.4-2.6.1-.1.1-.2 0-.3-.1-.2-.3-.2-.5-.2-1.1.5-2 1.3-2.8 2.2-.8.9-1.7 1.7-2.5 2.5l-.1.1v.1c-.1.2-.1.5.2.6.5.3.9.5 1.4.8.4.3.9.6 1.2 1 .8.7 1.7 1.3 2.6 1.8.1.1.3 0 .4-.1.2-.1.2-.3.1-.5-.8-.8-1.6-1.4-2.6-1.9z\"><\/path><path d=\"M112.3 20c-4.5-.2-9-.3-13.5-.3-2.2 0-4.5-.1-6.7 0s-4.5.2-6.7.1c-4.5 0-9-.1-13.5-.2-1.1 0-2.2 0-3.4.1-1.1.1-2.2.1-3.4.2-2.2 0-4.5 0-6.7-.1-4.5-.1-9 0-13.5-.2-2.2-.1-4.5-.1-6.7 0s-4.5.3-6.7.3c-4.5.1-9-.1-13.5-.1s-9 0-13.5.2c-.1 0-.2.1-.2.2s.1.3.2.3c4.5.1 9 .2 13.5.2s9-.1 13.5-.1c2.2 0 4.5.2 6.7.3 2.2.1 4.5 0 6.7 0 4.5-.1 9 0 13.5-.2 2.2-.1 4.5-.1 6.7-.1 1.1 0 2.2.1 3.4.2 1.1 0 2.2.1 3.4.1 4.5-.1 9-.1 13.5-.2 2.2 0 4.5 0 6.7.1s4.5.1 6.7 0c4.5 0 9-.1 13.5-.3.1 0 .2-.1.2-.2 0-.2-.1-.3-.2-.3zM239.9 20.3c-.8-.9-1.7-1.7-2.5-2.6-.8-.9-1.7-1.7-2.8-2.2h-.3c-.2.1-.2.3-.1.5.6 1.1 1.4 1.9 2.4 2.6.8.6 1.5 1.3 2.3 2-.2.2-.5.4-.8.6-.4.3-.9.6-1.3.9-.9.5-1.8 1.2-2.5 2-.1.1-.1.2-.1.4.1.2.3.2.5.2 1-.5 1.9-1 2.6-1.8.4-.4.8-.7 1.2-1 .4-.3.9-.6 1.4-.8l.1-.1c0-.3.1-.6-.1-.7z\"><\/path><path d=\"M235.7 20.2c0-.1-.1-.3-.2-.3-4.5-.1-9-.2-13.5-.2s-9 .1-13.5.1c-2.2 0-4.5-.2-6.7-.3-2.2-.1-4.5 0-6.7 0-4.5.1-9 0-13.5.2-2.2.1-4.5.1-6.7.1-1.1 0-2.2-.1-3.4-.2-1.1 0-2.2-.1-3.4-.1-4.5.1-9 .1-13.5.2-2.2 0-4.5 0-6.7-.1s-4.5-.1-6.7 0c-4.5 0-9 .1-13.5.3-.1 0-.2.1-.2.2s.1.3.2.3c4.5.2 9 .3 13.5.3 2.2 0 4.5.1 6.7 0s4.5-.2 6.7-.1c4.5 0 9 .1 13.5.2 1.1 0 2.2 0 3.4-.1 1.1-.1 2.2-.1 3.4-.2 2.2 0 4.5 0 6.7.1 4.5.1 9 0 13.5.2 2.2.1 4.5.1 6.7 0s4.5-.3 6.7-.3c4.5-.1 9 .1 13.5.1s9 0 13.5-.2c.1 0 .2-.1.2-.2zM118.3 16.1c-.4.6-.8 1.2-1.1 1.8-.4.6-.4 1.3-.8 1.9l-.9 1.8c-.3.6-.5 1.3-.7 2 0 .2 0 .4.2.5.2.2.5.1.7-.1.4-.6.7-1.2 1-1.8.3-.6.5-1.3.8-1.9.2-.6.7-1.2.9-1.9.2-.6.5-1.3.6-2 0-.2 0-.3-.2-.4-.1-.1-.4-.1-.5.1zM124.4 16.1c-.4.6-.8 1.2-1.1 1.8-.4.6-.4 1.3-.8 1.9l-.9 1.8c-.3.6-.5 1.3-.7 2 0 .2 0 .4.2.5.2.2.5.1.7-.1.4-.6.7-1.2 1-1.8.3-.6.5-1.3.8-1.9.2-.6.7-1.2.9-1.9.2-.6.5-1.3.6-2 0-.2 0-.3-.2-.4-.1-.1-.3-.1-.5.1z\"><\/path><\/svg><\/div><\/div>\n\n\n\n<\/br>\n\n\n\n<p>\uc0ac\uc6a9\uc790\ub4e4\uc740 \uc6f9 \ud398\uc774\uc9c0\uc5d0 \ubc29\ubb38\ud558\uc5ec Above the Fold \uc601\uc5ed\uc5d0 \ud574\ub2f9\ud558\ub294 \ucf58\ud150\uce20\ub97c \uba3c\uc800 \ubcf4\uac8c \ub429\ub2c8\ub2e4. Fold \ud558\ub2e8\uc758 \uc601\uc5ed\uc758 \ucf58\ud150\uce20\ub294&nbsp;\uc2a4\ud06c\ub864 \uc774\ub3d9\uc744 \ud1b5\ud574\uc11c\ub9cc \uc811\uadfc\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<br><br>\ud398\uc774\uc9c0\uc758 \ucf58\ud150\uce20\ub97c \uac80\ud1a0\ud560 \ub54c, \uc77c\ubc18\uc801\uc73c\ub85c \ud074\ub9ad \uc815\ub3c4\ub85c \ucf58\ud150\uce20\uc758 \uc911\uc694 \uc815\ub3c4\ub97c \ud3c9\uac00\ud569\ub2c8\ub2e4. \uc774\ub54c \ud558\ub2e8\uc5d0 \uc704\uce58\ud55c \ucf58\ud150\uce20\ub294 \uc2a4\ud06c\ub864 \uc774\ub3d9\uc774\ub77c\ub294 \uc81c\uc57d\uc774 \ub530\ub974\uae30 \ub54c\ubb38\uc5d0 \uc0c1\ub2e8\uc758 \ucf58\ud150\uce20\ubcf4\ub2e4 \ud074\ub9ad \uc815\ub3c4\uac00 \ub5a8\uc5b4\uc9c0\uac8c \ub420 \uac83\uc774\uace0, \uc0ac\uc6a9\uc790\uc5d0\uac8c \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud55c \ucf58\ud150\uce20 \ubaa9\ub85d\uc5d0\uc11c \uc81c\uc678\ub418\uac8c \ub429\ub2c8\ub2e4.<br><br>\ud558\uc9c0\ub9cc \ud558\ub2e8\uc5d0 \uc704\uce58\ud558\uc5ec \ub3c4\ub2ec\uc774 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\ud074\ub9ad \uc815\ubcf4\ub9cc\uc73c\ub85c\ub294 \ub193\uce60 \uc218 \uc788\uc5c8\ub358 \ud558\ub2e8 \ucf58\ud150\uce20\uc758 UX\uc640 \uc911\uc694\uc131\uc744 \uac80\ud1a0\ud558\uae30 \uc704\ud574\uc11c\ub294 \ub3c4\ub2ec\uacfc \ud655\uc778\uc774\ub77c\ub294 \uc815\ubcf4\ub97c \ud568\uaed8 \uc774\ud574\ud574\uc57c \ud569\ub2c8\ub2e4.&nbsp;<\/p>\n\n\n\n<\/br>\n\n\n\n<p style=\"background-color:#f4f4f4\" class=\"has-background\"><strong>\ucc38\uace0!<\/strong>&nbsp;\ucd5c\ud558\ub2e8\ubcf4\ub2e4 \uc2e4\uc81c \uc18c\ube44\uac00 \ub5a8\uc5b4\uc9c8 \uc218 \uc788\ub294 \uc911\uac04 \uc704\uce58\uc758 \ucf58\ud150\uce20<br><br>\ub9cc\uc57d Above the Fold\uc5d0 \ubc30\uce58\ud558\uc9c0 \ubabb\ud558\ub294 \ucf58\ud150\uce20\uc77c\uc9c0\ub77c\ub3c4 \uc0ac\uc6a9\uc790\uc5d0\uac8c \uc911\uc694\ud558\uac8c \uc804\ub2ec\ub418\uace0\uc790 \ud558\ub294 \ucf58\ud150\uce20\uba74 \ucd5c\ub300\ud55c \ud558\ub2e8\uc73c\ub85c \ubc00\ub824\ub098\ub294 \uac83\uc744 \uae30\ud53c\ud560 \uac83\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc, \uc804\uccb4\uc801\uc778 \ub808\uc774\uc544\uc6c3\uacfc \ucf58\ud150\uce20\uc758 \ubc30\uce58\ub85c \uc778\ud574 \ucd5c \ud558\ub2e8\uc758 \ucf58\ud150\uce20\uac00 \uc544\ub2d0\uc9c0\ub77c\ub3c4 \ucd5c \ud558\ub2e8\uc5d0 \ube44\ud574 \ucf58\ud150\uce20 \uc8fc\ubaa9\ub3c4 \ub610\ub294 \uc18c\ube44 \uc815\ub3c4\uac00 \ub5a8\uc5b4\uc9c8 \uc218 \uc788\uc2b5\ub2c8\ub2e4. &nbsp;<br><br>\ube60\ub974\uac8c \uc2a4\ud06c\ub864\uc744 \uc774\ub3d9\ud558\ub294 \uc0ac\uc6a9\uc790\ub4e4\uc744 \uac10\uc548\ud558\uc5ec \uc2a4\ud06c\ub864 \uc774\ub3d9 \uc2dc \uac15\uc870\ud558\uace0\uc790 \ud558\ub294 \ucf58\ud150\uce20\uc5d0\uc11c \uc8fc\ubaa9 \ub420 \uc218 \uc788\ub294 UI\ub97c \uc0ac\uc6a9\ud558\uc5ec \uac15\uc870\ud55c\ub2e4\uba74, \uc801\uc740 \uc2a4\ud06c\ub864 \uc774\ub3d9\ub9cc\uc73c\ub85c \uc0ac\uc6a9\uc790\uc758 \uad00\uc2ec\uacfc \uc8fc\ubaa9\uc744 \uc774\ub04c \uc218 \uc788\uc744 \uac83\uc785\ub2c8\ub2e4.<br><br>\ucc38\uace0\ub9c1\ud06c: &#8220;Scrolling and Attention&#8221; by JAKOB NIELSEN on March 22, 2010<br><a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/www.nngroup.com\/articles\/scrolling-and-attention\/\">https:\/\/www.nngroup.com\/articles\/scrolling-and-attention\/<\/a><\/p>\n\n\n\n<\/br>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"470\" height=\"1200\" src=\"http:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2020\/04\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-90.png\" alt=\"\uc774\ubbf8\uc9c0\ucd9c\ucc98: https:\/\/www.nngroup.com\/articles\/scrolling-and-attention\/\" class=\"wp-image-1828\"\/><figcaption>\uc774\ubbf8\uc9c0\ucd9c\ucc98:&nbsp;https:\/\/www.nngroup.com\/articles\/scrolling-and-attention\/<\/figcaption><\/figure><\/div>\n\n\n\n<\/br>\n\n\n\n<h2>\ud558\ub2e8\uc5d0 \ubc30\uce58\ud55c \ucf58\ud150\uce20\uc758 \uc131\uacfc&nbsp;\uac80\ud1a0\ud558\uae30<\/h2>\n\n\n\n<\/br>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1280\" height=\"279\" src=\"http:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2020\/04\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-92.png\" alt=\"\" class=\"wp-image-1829\"\/><\/figure>\n\n\n\n<\/br>\n\n\n\n<h3>\ub3c4\ub2ec \ub41c \uc0ac\uc6a9\uc790 \uaddc\ubaa8 \ud655\uc778\ud558\uae30<\/h3>\n\n\n\n<\/br>\n\n\n\n<p>\uac00\uc7a5 \uae30\ubcf8\uc801\uc73c\ub85c \ud558\ub2e8 \ucf58\ud150\uce20\uc5d0 \ud574\ub2f9\ud558\ub294 \uc704\uce58\uc5d0 \ub3c4\ub2ec\ud55c&nbsp;<strong>\uc2a4\ud06c\ub864 \ub3c4\ub2ec\uc728<\/strong>\uc744 \ud1b5\ud574 \uc0ac\uc6a9\uc790\uc758 \uaddc\ubaa8\ub97c \ud655\uc778\ud574\uc57c \ud569\ub2c8\ub2e4.<br><br>\ud398\uc774\uc9c0\uc758 \uae30\ubcf8 \uc815\ubcf4\ub97c \ud30c\uc545\ud560\ub54c PV \ub610\ub294 UV \ub370\uc774\ud130\ub85c \ud398\uc774\uc9c0 \uc815\ubcf4\uac00 \uc804\ub2ec \ub41c \uaddc\ubaa8\ub97c \uce21\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud558\uc9c0\ub9cc 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\ub192\uc774\uace0 \uc2f6\ub2e4\uba74, \uac01 \ub808\uc774\uc544\uc6c3 \ubcc4 \uc2a4\ud06c\ub864 \uc774\ud0c8 \uc815\ub3c4\ub97c \ucc38\uace0\ud558\uc5ec&nbsp;\ucf58\ud150\uce20\ub97c \uc880 \ub354 \uc0c1\ub2e8\uc73c\ub85c \uc7ac\ubc30\uce58\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<br><br>\ud558\uc9c0\ub9cc \ud558\ub2e8 \ucf58\ud150\uce20\ub97c \uc811\ud55c \uc0ac\uc6a9\uc790\uc758 \uaddc\ubaa8\uac00 \ub9e4\uc6b0 \uc801\ub2e4\uba74, \ud574\ub2f9 \ud398\uc774\uc9c0\uc758 \uc804\uccb4 \uae38\uc774\uc640 \ucf58\ud150\uce20 \ubc30\uce58\uac00 \ube44\ud6a8\uc728\uc801\uc774\ub77c\uace0 \ubcfc \uc218 \uc788\uc2b5\ub2c8\ub2e4.&nbsp;<br><br>\uc55e\uc5d0\uc11c \ud655\uc778\ud588\ub4ef\uc774 \ud558\ub2e8 \ucf58\ud150\uce20\ub97c \uc911\uac04 \ucf58\ud150\uce20\ub85c \uc62c\ub9ac\ub294 \uac83\uc774 \ubc18\ub4dc\uc2dc \ucf58\ud150\uce20 \uc2e4\uc81c \uc18c\ubaa8\ub85c \uc774\uc5b4\uc9c0\ub294 \uac83\uc774 \uc544\ub2c8\uae30 \ub54c\ubb38\uc5d0, \uc774\ub7f0 \uacbd\uc6b0(\ud558\ub2e8 \ucf58\ud150\uce20 \ub3c4\ub2ec\uc728\uc774 \ub9e4\uc6b0 \uc801\uc740 \uacbd\uc6b0)\uc5d0\ub294 \ud398\uc774\uc9c0\ub97c \uc911\uac04 \uc704\uce58\ub85c \uc7ac \ubc30\uce58\ud558\uae30 \ubcf4\ub2e4\ub294 \uc804\uccb4 \ud398\uc774\uc9c0 \uae38\uc774\ub97c \uc870\uc815\ud558\ub294 \uac83\uc774 \ud6a8\uc728\uc801\uc77c \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<\/br>\n\n\n\n<p style=\"background-color:#f4f4f4\" class=\"has-background\">\ubdf0\uc800\ube14\uc5d0\uc11c\ub294 [\uc2a4\ud06c\ub864 \ud788\ud2b8\ub9f5] \ub610\ub294 [\uc2a4\ud06c\ub864 \uc774\ub3d9 \ud1b5\uacc4 \uadf8\ub798\ud504]\ub85c, \uac01 \ucf58\ud150\uce20\uc758 \uc2a4\ud06c\ub864 \ub3c4\ub2ec\uc728\uc744 \uc27d\uac8c \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<br>= \ud2b9\uc815 \uc704\uce58\uc758 \uc2a4\ud06c\ub864 \ub3c4\ub2ec\uc728(\uc804\uccb4 PV \ub300\ube44)<\/p>\n\n\n\n<\/br>\n\n\n\n<h3>&#8216;\ub3c4\ub2ec&#8217; \ub300\ube44 \ucf58\ud150\uce20 \uc18c\ube44<\/h3>\n\n\n\n<\/br>\n\n\n\n<p>\ud558\ub2e8\uc5d0 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\uacbd\uc6b0 \ud558\ub2e8\uc5d0\uc11c \uc911\uc694\ud55c \uc5ed\ud560(\uad00\uc2ec\uc744 \uc8fc\ubaa9\uc2dc\ud0a4\uac70\ub098, \ubaa9\uc801\uc5d0 \ubd80\ud569\ud558\uac70\ub098)\uc744 \ud588\ub2e4\uace0 \ud310\ub2e8\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.&nbsp;<\/p>\n\n\n\n<\/br>\n\n\n\n<p style=\"background-color:#f4f4f4\" class=\"has-background\">\ubdf0\uc800\ube14\uc5d0\uc11c\ub294 Reporting Heatmaps\uc758 \ud074\ub9ad \ud1b5\uacc4\uc5d0 \uc81c\uacf5\ub418\ub294 \uac01 \uc694\uc18c [Scroll to Click] \ube44\uc728 \uc815\ubcf4\ub97c \ud1b5\ud574 \ub3c4\ub2ec \ub300\ube44 \ucf58\ud150\uce20 \uc18c\ube44 \uc815\ub3c4\ub97c \uc27d\uac8c \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<br><br>\uc2e4\uc81c \ud074\ub9ad \ud69f\uc218, \ud074\ub9ad\ud55c PV\uc758 \uaddc\ubaa8, Hover \uc815\ub3c4 \ub4f1 \ucf58\ud150\uce20\uc758 \uc18c\ube44\uc640 \uad00\ub828\ud558\uc5ec \uc81c\uacf5\ub418\ub294 \ub2e4\uc591\ud55c \uc815\ubcf4\ub97c \ud568\uaed8 \ucc38\uace0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<br><br>= \ud2b9\uc815 \ucf58\ud150\uce20\uc758 \uc2a4\ud06c\ub864 \ub3c4\ub2ec PV \ub300\ube44 \ud074\ub9ad PV<\/p>\n\n\n\n<\/br>\n\n\n\n<h3>&#8216;\ub208\uc73c\ub85c \ud655\uc778&#8217; \ub300\ube44 \ucf58\ud150\uce20 \uc18c\ube44<\/h3>\n\n\n\n<\/br>\n\n\n\n<p>\ud2b9\uc815 \uc704\uce58\uac00 \uc0ac\uc6a9\uc790\uc5d0\uac8c \uc2a4\ud06c\ub864\ub85c \ub3c4\ub2ec \ub418\uc5c8\ub2e4\ub294 \uc815\ubcf4\uac00 \uc0ac\uc6a9\uc790\ub4e4\uc5d0\uac8c 100% \uc81c\uacf5\ub418\uc5c8\ub2e4\uace0 \ud574\uc11d\ud560 \uc218 \uc5c6\ub294 \uacbd\uc6b0\uac00 \uc874\uc7ac\ud569\ub2c8\ub2e4. \ub208\uc73c\ub85c \ucf58\ud150\uce20\ub97c \ud655\uc778\ud558\uba74\uc11c \uc2a4\ud06c\ub864\uc744 \uc774\ub3d9\ud55c \uac83\uc774 \uc544\ub2c8\ub77c, \uc774\ub3d9\ub9cc\uc744 \uc704\ud55c \ube60\ub978 \uc2a4\ud06c\ub864 \uc774\ub3d9\uc77c \uc218 \uc788\uace0, \uc2a4\ud06c\ub864\ub85c \ub3c4\ub2ec \ud55c \ub4a4 \ub9c8\uc6b0\uc2a4 \ud0d0\uc0c9 \uc5c6\uc774 \ubc14\ub85c \ud654\uba74\uc744 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