{"id":2046,"date":"2019-01-16T11:18:00","date_gmt":"2019-01-16T02:18:00","guid":{"rendered":"http:\/\/15.164.218.59\/blog\/?p=2046"},"modified":"2020-09-03T17:55:31","modified_gmt":"2020-09-03T08:55:31","slug":"%ea%b0%84%ea%b3%bc%ed%95%98%ea%b8%b0-%ec%89%ac%ec%9a%b4-a-b-%ed%85%8c%ec%8a%a4%ed%8a%b8%ec%97%90-%eb%8c%80%ed%95%9c-5%ea%b0%80%ec%a7%80-%ec%98%a4%ed%95%b4","status":"publish","type":"post","link":"https:\/\/www.beusable.net\/blog\/?p=2046","title":{"rendered":"\uac04\uacfc\ud558\uae30 \uc26c\uc6b4 A\/B \ud14c\uc2a4\ud2b8\uc5d0 \ub300\ud55c 5\uac00\uc9c0 \uc624\ud574"},"content":{"rendered":"\n<p>\uc548\ub155\ud558\uc138\uc694 \ubdf0\uc800\ube14\uc785\ub2c8\ub2e4. \uc624\ub298\uc740 A\/B Testing\uc744 \uc2e4\uc2dc\ud560 \ub54c \uc5ec\ub7ec\ubd84\ub4e4\uc774&nbsp;\uc624\ud574\ud558\ub294 \ubd80\ubd84\ub4e4\uc744 5\uac00\uc9c0\ub85c \ub098\ub220 \uc18c\uac1c\ud569\ub2c8\ub2e4. A\/B Testing\uc774\ub780 \uc6f9 \uc0ac\uc774\ud2b8 \ubc29\ubb38\uc790\ub97c \uc784\uc758\ub85c \ub450 \uc9d1\ub2e8\uc73c\ub85c \ub098\ub220 \ud55c \uc9d1\ub2e8\uc5d0\ub294 \uae30\uc874 \uc0ac\uc774\ud2b8, \ub610 \ud55c \uc9d1\ub2e8\uc5d0\ub294 \uc0c8\ub86d\uac8c \uac1c\uc120\ud55c \uc0ac\uc774\ud2b8\ub97c \ubcf4\uc5ec\uc900 \ub4a4 \uc5b4\ub5a4 \uc9d1\ub2e8\uc758 \uc131\uacfc\uac00 \ub354 \ub6f0\uc5b4\ub09c\uc9c0\ub97c \ud3c9\uac00\ud558\ub294 \ubc29\uc2dd\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4. \uc5ec\uae30\uc11c \ub9d0\ud558\ub294 \uc131\uacfc, \uc989 KPI\ub294 \uc6f9 \uc0ac\uc774\ud2b8 \ud615\ud0dc, \uc885\ub958\ub9c8\ub2e4 \ub2e4\ub974\uba70 \ubcf4\ud1b5 \uc774\ucee4\uba38\uc2a4\ub77c\uba74 \ud68c\uc6d0\uac00\uc785, \uad6c\ub9e4 \ub4f1\uc744 \uc608\ub85c \ub4e4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.&nbsp;<\/p>\n\n\n\n<\/br>\n\n\n\n<div class=\"wp-block-qubely-divider qubely-block-40b3e3\"><div class=\"qubely-block-divider \"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 240 40\" preserveaspectratio=\"none\"><path d=\"M3.3 22.1c-.5-.2-.9-.5-1.3-.9-.3-.2-.5-.4-.8-.6.8-.7 1.5-1.3 2.3-2 .9-.7 1.8-1.6 2.4-2.6.1-.1.1-.2 0-.3-.1-.2-.3-.2-.5-.2-1.1.5-2 1.3-2.8 2.2-.8.9-1.7 1.7-2.5 2.5l-.1.1v.1c-.1.2-.1.5.2.6.5.3.9.5 1.4.8.4.3.9.6 1.2 1 .8.7 1.7 1.3 2.6 1.8.1.1.3 0 .4-.1.2-.1.2-.3.1-.5-.8-.8-1.6-1.4-2.6-1.9z\"><\/path><path d=\"M112.3 20c-4.5-.2-9-.3-13.5-.3-2.2 0-4.5-.1-6.7 0s-4.5.2-6.7.1c-4.5 0-9-.1-13.5-.2-1.1 0-2.2 0-3.4.1-1.1.1-2.2.1-3.4.2-2.2 0-4.5 0-6.7-.1-4.5-.1-9 0-13.5-.2-2.2-.1-4.5-.1-6.7 0s-4.5.3-6.7.3c-4.5.1-9-.1-13.5-.1s-9 0-13.5.2c-.1 0-.2.1-.2.2s.1.3.2.3c4.5.1 9 .2 13.5.2s9-.1 13.5-.1c2.2 0 4.5.2 6.7.3 2.2.1 4.5 0 6.7 0 4.5-.1 9 0 13.5-.2 2.2-.1 4.5-.1 6.7-.1 1.1 0 2.2.1 3.4.2 1.1 0 2.2.1 3.4.1 4.5-.1 9-.1 13.5-.2 2.2 0 4.5 0 6.7.1s4.5.1 6.7 0c4.5 0 9-.1 13.5-.3.1 0 .2-.1.2-.2 0-.2-.1-.3-.2-.3zM239.9 20.3c-.8-.9-1.7-1.7-2.5-2.6-.8-.9-1.7-1.7-2.8-2.2h-.3c-.2.1-.2.3-.1.5.6 1.1 1.4 1.9 2.4 2.6.8.6 1.5 1.3 2.3 2-.2.2-.5.4-.8.6-.4.3-.9.6-1.3.9-.9.5-1.8 1.2-2.5 2-.1.1-.1.2-.1.4.1.2.3.2.5.2 1-.5 1.9-1 2.6-1.8.4-.4.8-.7 1.2-1 .4-.3.9-.6 1.4-.8l.1-.1c0-.3.1-.6-.1-.7z\"><\/path><path d=\"M235.7 20.2c0-.1-.1-.3-.2-.3-4.5-.1-9-.2-13.5-.2s-9 .1-13.5.1c-2.2 0-4.5-.2-6.7-.3-2.2-.1-4.5 0-6.7 0-4.5.1-9 0-13.5.2-2.2.1-4.5.1-6.7.1-1.1 0-2.2-.1-3.4-.2-1.1 0-2.2-.1-3.4-.1-4.5.1-9 .1-13.5.2-2.2 0-4.5 0-6.7-.1s-4.5-.1-6.7 0c-4.5 0-9 .1-13.5.3-.1 0-.2.1-.2.2s.1.3.2.3c4.5.2 9 .3 13.5.3 2.2 0 4.5.1 6.7 0s4.5-.2 6.7-.1c4.5 0 9 .1 13.5.2 1.1 0 2.2 0 3.4-.1 1.1-.1 2.2-.1 3.4-.2 2.2 0 4.5 0 6.7.1 4.5.1 9 0 13.5.2 2.2.1 4.5.1 6.7 0s4.5-.3 6.7-.3c4.5-.1 9 .1 13.5.1s9 0 13.5-.2c.1 0 .2-.1.2-.2zM118.3 16.1c-.4.6-.8 1.2-1.1 1.8-.4.6-.4 1.3-.8 1.9l-.9 1.8c-.3.6-.5 1.3-.7 2 0 .2 0 .4.2.5.2.2.5.1.7-.1.4-.6.7-1.2 1-1.8.3-.6.5-1.3.8-1.9.2-.6.7-1.2.9-1.9.2-.6.5-1.3.6-2 0-.2 0-.3-.2-.4-.1-.1-.4-.1-.5.1zM124.4 16.1c-.4.6-.8 1.2-1.1 1.8-.4.6-.4 1.3-.8 1.9l-.9 1.8c-.3.6-.5 1.3-.7 2 0 .2 0 .4.2.5.2.2.5.1.7-.1.4-.6.7-1.2 1-1.8.3-.6.5-1.3.8-1.9.2-.6.7-1.2.9-1.9.2-.6.5-1.3.6-2 0-.2 0-.3-.2-.4-.1-.1-.3-.1-.5.1z\"><\/path><\/svg><\/div><\/div>\n\n\n\n<\/br>\n\n\n\n<h3><strong>\uc624\ud574 1. A\/B Testing\ubcf4\ub2e4 \uc624\ub79c \uacbd\ud5d8\uc744 \uc313\uc740 \uc2e4\ubb34\uc790\uc758 \uac10\uc774 \ub354 \uc815\ud655\ud558\ub2e4.<\/strong><\/h3>\n\n\n\n<\/br>\n\n\n\n<p>\ub9ce\uc740 \uc0ac\ub78c\ub4e4\uc774 \uc5c5\uacc4\uc5d0\uc11c \uc624\ub79c \uacbd\ud5d8\uc744 \uc313\uc740 \uc2e4\ubb34\uc790\uc758 \uac10\uc774 \ub354 \uc815\ud655\ud560 \uac83\uc774\ub77c\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4. \uc544\ubb34\ub798\ub3c4 \ud55c \ub3c4\uba54\uc778\uc5d0\uc11c 5\ub144 \uc774\uc0c1, 10\ub144 \uc774\uc0c1 \uc77c\uc744 \ud558\ub2e4 \ubcf4\uba74 \uc790\uc2e0\ub9cc\uc758 &#8216;\ub178\ud558\uc6b0&#8217;\uac00 \uc0dd\uaca8\ub0a9\ub2c8\ub2e4.&nbsp;\ud558\uc9c0\ub9cc \uc2e4\ubb34\uc790\uc758 \uc774 \ub178\ud558\uc6b0\uc640 \uc9c1\uac10\ub9cc\uc73c\ub85c \ud310\ub2e8\ud558\ub294 \uac83\uc740 \ub108\ubb34\ub098 \ud070 \ub9ac\uc2a4\ud06c\ub97c \ub3d9\ubc18\ud569\ub2c8\ub2e4. \uace0\uac1d\uc758 \ud589\ub3d9\uc740 \uacc4\uc18d\ud574\uc11c \ubcc0\ud654\ud558\uba70 \uc608\uce21\ud560 \uc218 \uc5c6\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \uadf8 \ub204\uad6c\ub3c4 \uc62c\ubc14\ub974\uac8c \ud310\ub2e8\uc744 \ub0b4\ub9ac\uc9c0 \ubabb\ud560 \ub54c\ub3c4 \uc788\ub2e4\ub294 \uc810\uc744 \uc778\uc815\ud558\uace0 A\/B Testing\uc744 \uc2e4\uc2dc\ud574\uc57c \ud569\ub2c8\ub2e4.&nbsp;<br><br>A\/B \ud14c\uc2a4\ud2b8\ub97c \uc2e4\uc2dc\ud558\uba74 \ud14c\uc2a4\ud2b8 \uacb0\uacfc\uc5d0 \uae30\ubc18\ud558\uc5ec \uc6f9 \uc0ac\uc774\ud2b8 \ud2b8\ub798\ud53d\uc744 \ub298\ub9ac\uac70\ub098 \uc804\ud658\uc728\uc744 \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uae34 \uacbd\ub825\uc744 \uc9c0\ub2cc \uc0ac\ub78c\uc5d0\uac8c \uc758\uc874\ud558\uc9c0 \uc54a\uace0, \ub204\uad6c\ub4e0 \uc62c\ubc14\ub978 \ud310\ub2e8\uc744 \ub0b4\ub9ac\uc9c0 \ubabb\ud560 \uc218\ub3c4 \uc788\ub2e4\ub294 \uc0dd\uac01\uc744 \uace0\ub824\ud558\uc5ec A\/B\ud14c\uc2a4\ud2b8\ub97c \uc9c4\ud589\ud558\uc5ec\uc57c \ud569\ub2c8\ub2e4. A\/B Testing\uc744 \uc2e4\uc2dc\ud560 \ub54c\ub294 &#8216;\uc2e0\ub8b0\ud560\ub9cc\ud55c \uacb0\uacfc&#8217;\uc778\uc9c0 \ud1b5\uacc4\uc801 \uc720\uc758\ub3c4\ub97c \uc0b4\ud3b4\ubcf4\uc544\uc57c \ud569\ub2c8\ub2e4. \uc544\ub798\ucc98\ub7fc \ub2e4\uc591\ud55c \uc6f9 \uc0ac\uc774\ud2b8\uc5d0\uc11c <a href=\"https:\/\/neilpatel.com\/ab-testing-calculator\/\">A\/B Testing Significant Calculator<\/a>\ub97c \uc81c\uacf5 \uc911\uc774\ub2c8 \ub3c4\uad6c\ub97c \uc774\uc6a9\ud574\ubcf4\uc2dc\ub294 \uac83\uc744 \ucd94\ucc9c\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<\/br>\n<\/br>\n\n\n\n<h3><strong>\uc624\ud574 2. A\/B Testing\uc740 \ud14c\uc2a4\ud2b8\ub97c \uc218\ud589\ud560 \uc804\ubb38\uac00\uc640 \uae30\uc220\ub825, \uc608\uc0b0, \uac1c\ubc1c \uacf5\uc218\uac00 \ubc18\ub4dc\uc2dc \ud544\uc694\ud558\ub2e4.<\/strong><\/h3>\n\n\n\n<\/br>\n\n\n\n<p>A\/B Testing\uc744 \uc2e4\uc2dc\ud558\ub824\uba74 \ubd84\uc11d\ub9cc\uc744 \uc704\ud55c \ud2b9\uc815 \uc804\ubb38\uac00\uac00 \ud544\uc694\ud560 \uac83\uc774\ub77c\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uadf8\ub807\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ud604\uc874\ud558\ub294 \ub108\ubb34\ub098 \ub9ce\uc740 \ud234\ub4e4\uc774 \ub204\uad6c\ub098 \uc27d\uac8c \ud14c\uc2a4\ud2b8\ub97c \uc218\ud589\ud560 \uc218 \uc788\ub3c4\ub85d \uc26c\uc6b4 UI\uc640 \uae30\ub2a5\uc744 \uc81c\uacf5\ud558\uace0 \uc788\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \uae30\ud68d\uc790, \ub9c8\ucf00\ud130, \ub514\uc790\uc774\ub108 \ub204\uad6c\ub098 \ubc14\ub85c A\/B\ud14c\uc2a4\ud2b8\ub97c \uc2e4\uc2dc\ud574\ubcfc \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uc635\ud2f0\ub9c8\uc774\uc988\ucc98\ub7fc \ubb34\ub8cc\ub85c \ud65c\uc6a9\ud560 \uc218 \uc788\ub294 \uc11c\ube44\uc2a4\ub4e4\uc774 \ub9ce\uc774 \ub098\uc640\uc788\uc5b4 \uc0dd\uac01\ud55c \uc544\uc774\ub514\uc5b4\ub97c \ubc14\ub85c\ubc14\ub85c \uac80\uc99d\ud574\ubcfc \uc218 \uc788\uc2b5\ub2c8\ub2e4.<br><br>\uc77c\ubd80 \uc0ac\ub78c\ub4e4\uc740 \uc6f9 \ud398\uc774\uc9c0\ub97c \ud14c\uc2a4\ud2b8\ud558\ub294 \uac83\uc774\uae30 \ub54c\ubb38\uc5d0 \uc544\ubb34\ub798\ub3c4 \ub9c8\ud06c\uc5c5\uacfc \uad00\ub828\ub41c \uc804\ubb38\uac00\uc758 \uacf5\uc218\uac00 \ud544\uc694\ud558\ub2e4\uace0 \uc0dd\uac01\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \ubc29\uae08 \uc5b8\uae09\ud55c \uc635\ud2f0\ub9c8\uc774\uc988\ub098 A\/B Tasty \uac19\uc740 \ud234\uc5d0\uc11c \uc774\ubbf8\uc9c0, \uce74\ud53c \ubb38\uad6c, \uae00\uc758 \uc0c9\uc0c1, \ubc30\uacbd \uc774\ubbf8\uc9c0, \ub808\uc774\uc544\uc6c3 \ub4f1\uc744 \ub4dc\ub798\uadf8 \uc564 \ub4dc\ub86d \uac19\uc740 \uc26c\uc6b4 \uc778\ud130\ub799\uc158\ub9cc\uc73c\ub85c\ub3c4 \ubcc0\uacbd\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<\/br>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"636\" height=\"440\" src=\"http:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2020\/04\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-59-1.png\" alt=\"\ucd9c\ucc98 : \uad6c\uae00 \ub9c8\ucf00\ud305 \ud50c\ub7ab\ud3fc https:\/\/marketingplatform.google.com\/about\/optimize\/\" class=\"wp-image-2047\"\/><figcaption>\ucd9c\ucc98 : \uad6c\uae00 \ub9c8\ucf00\ud305 \ud50c\ub7ab\ud3fc https:\/\/marketingplatform.google.com\/about\/optimize\/<\/figcaption><\/figure><\/div>\n\n\n\n<\/br>\n<\/br>\n\n\n\n<h3><strong>\uc624\ud574 3. A\/B\ud14c\uc2a4\ud2b8\ub294 100\ub9cc \uc774\uc0c1\uc758 \ub300\uaddc\ubaa8 PV \ud2b8\ub798\ud53d\uc744&nbsp;\ubcf4\uc720\ud55c \uc0ac\uc774\ud2b8\uc5d0\uc11c\ub9cc \uc2e4\uc2dc\ud560 \uc218 \uc788\ub2e4.<\/strong><\/h3>\n\n\n\n<\/br>\n\n\n\n<p>A\/B Testing\uc740&nbsp;100\ub9cc \uc774\uc0c1\uc758 \ub300\uaddc\ubaa8 PV \ud2b8\ub798\ud53d\uc744 \ubcf4\uc720\ud55c \uc0ac\uc774\ud2b8\uc5d0\uc11c\ub9cc \uc2e4\uc2dc\ud560 \uc218 \uc788\ub2e4\uace0 \uc885\uc885 \uc624\ud574\ud558\ub294 \uacbd\uc6b0\uac00 \uc788\uc2b5\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc808\ub300\ub85c \uadf8\ub807\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4! \ud1b5\uacc4\uc801 \uc720\uc758\ub3c4\ub97c \uc99d\uba85\ud560 \uc218 \uc788\ub2e4\uba74 \ud574\ub2f9 \uc0ac\uc774\ud2b8\uc5d0\uc11c\ub3c4 \ucda9\ubd84\ud788 \uc2e4\uc2dc\ud574\ubcfc \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub807\ub2e4\uba74 \uc5b4\ub5bb\uac8c \uc774 \ud1b5\uacc4\uc801 \uc720\uc758\ub3c4\ub97c \uc54c\uc544\ubcfc \uc218 \uc788\uc744\uae4c\uc694? \ub108\ubb34\ub098 \ud3b8\ub9ac\ud55c \uc138\uc0c1\uc785\ub2c8\ub2e4. <a href=\"https:\/\/www.optimizely.com\/sample-size-calculator\/\">\uc635\ud2f0\ub9c8\uc774\uc990\ub9ac<\/a>\uac19\uc740 A\/B Testing \ud234 \uc81c\uacf5 \uc0ac\uc5c5\uc790\ub4e4\uc774 Sample Size\ub97c \uad6c\ud560 \uc218 \uc788\ub294 \uacc4\uc0b0\uae30\ub97c \ubb34\ub8cc\ub85c \uc81c\uacf5 \uc911\uc774\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<\/br>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1280\" height=\"730\" src=\"http:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2020\/04\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-60-1.png\" alt=\"\uc635\ud2f0\ub9c8\uc774\uc990\ub9ac\uac00 \uc81c\uacf5 \uc911\uc778 Sample Size Calculator\" class=\"wp-image-2048\"\/><figcaption>\uc635\ud2f0\ub9c8\uc774\uc990\ub9ac\uac00 \uc81c\uacf5 \uc911\uc778 Sample Size Calculator<\/figcaption><\/figure><\/div>\n\n\n\n<\/br>\n\n\n\n<p>\ub2e4\uc591\ud55c \uc0d8\ud50c \uc0ac\uc774\uc988 \uacc4\uc0b0\uae30\ub97c \ud65c\uc6a9\ud558\uc5ec \uc5b4\ub290 \uc815\ub3c4 \uaddc\ubaa8\uc758 \ud2b8\ub798\ud53d\uc774 \ud544\uc694\ud55c\uc9c0\ub97c \uacc4\uc0b0\ud574\ubcfc \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<\/br>\n<\/br>\n\n\n\n<h3><strong>\uc624\ud574 4. \ud14c\uc2a4\ud2b8 \uacb0\uacfc\ub97c \ud310\ub2e8\ud560 \ub54c\ub294 \ud2b9\uc815 \ud55c \uac00\uc9c0 \uc9c0\ud45c\ub9cc \uc0b4\ud3b4\ubcf4\uba74 \ucda9\ubd84\ud558\ub2e4.&nbsp;<\/strong><\/h3>\n\n\n\n<\/br>\n\n\n\n<p>\ucee4\uba38\uc2a4\ub77c\uba74 &#8216;\uad6c\ub9e4 \uc804\ud658\uc728&#8217; \uc9c0\ud45c\ub9cc \uc0b4\ud3b4\ubcf4\uba74 \ub418\ub294 \uac83\uc77c\uae4c\uc694? \uc544\ub2d9\ub2c8\ub2e4. \uc774 \ud55c \uac00\uc9c0 \uc9c0\ud45c\ub9cc\uc73c\ub85c \uacb0\uacfc\ub97c \ud310\ub2e8\ud574\uc11c\ub294 \uc548\ub429\ub2c8\ub2e4. \ud398\uc774\uc9c0\uc758 \ub2e4\uc591\ud55c KPI\uac00 \ub418\ub294 \uc9c0\ud45c\ub97c \ub2e4\uac01\ub3c4\uc5d0\uc11c \uc0b4\ud3b4\ubcf4\uc544\uc57c \ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 \ubdf0\uc800\ube14 \uae30\uc220 \ube14\ub85c\uadf8 \uc11c\ube0c&nbsp;\ud0c0\uc774\ud2c0\uc744 \ubc14\uafb8\uc5b4 A\/B Testing\uc744 \uc2e4\uc2dc\ud558\uc600\ub2e4\uace0 \uc608\ub97c \ub4e4\uc5b4\ubd05\uc2dc\ub2e4.<\/p>\n\n\n\n<\/br>\n\n\n\n<p style=\"background-color:#f4f4f4\" class=\"has-background\">A\uc548 : UX \ub514\uc790\uc774\ub108\ub97c \uc704\ud55c \ubdf0\uc800\ube14\ub9cc\uc758 \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<br>B\uc548 : IT \ud544\ub4dc\uc758 \ubaa8\ub4e0 \uc804\ub7b5\uac00\ub4e4\uc744 \uc704\ud55c \ub370\uc774\ud130 \ub4dc\ub9ac\ube10 UX \/ \uadf8\ub85c\uc2a4 \ud574\ud0b9 \uc774\uc57c\uae30. \ubdf0\uc800\ube14\ub9cc\uc758 \uc778\uc0ac\uc774\ud2b8\ub97c \ub098\ub215\ub2c8\ub2e4.<\/p>\n\n\n\n<\/br>\n\n\n\n<p>\ub2e8\uc21c\ud788 &#8216;\uad6c\ub3c5 \uc218&#8217;\ub9cc \ud310\ub2e8\ud558\uba74 \ub420\uae4c\uc694? \uad6c\ub3c5 \uc218 \uc678\uc5d0\ub3c4 \ubdf0\uc800\ube14\uc774\ub098 \ubdf0\uc800\ube14\ub9ac\uac19\uc740 \uc5f0\uac04 \uc11c\ube44\uc2a4\uc758 \uc7a0\uc7ac \uace0\uac1d \uc804\ud658 \uc218, \uc11c\ube44\uc2a4 \ud68c\uc6d0\uac00\uc785 \uc218\ub3c4 \ud568\uaed8 \uc0b4\ud3b4\ubcfc \uc218 \uc788\uc744 \uac83\uc785\ub2c8\ub2e4. A\/B Testing\uc740 \ub2e4\uc591\ud55c \uc9c0\ud45c\ub97c \ub2e4\uac01\ub3c4\ub85c \uc0b4\ud3b4\ubcf4\uc544\uc57c \ud55c\ub2e4\ub294 \uc810\uc744 \uc78a\uc9c0 \ub9d0\uc544 \uc8fc\uc138\uc694! \uc774 \uc9c0\ud45c\ub294 \uc5ec\ub7ec\ubd84\uc758 \ubaa9\ud45c\uac00 \ub418\uba70 \uc6f9 \uc0ac\uc774\ud2b8\uc5d0 \ub530\ub77c \ubaa8\ub450 \ub2e4\ub974\uac8c \uc124\uc815\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<\/br>\n<\/br>\n\n\n\n<h3><strong>\uc624\ud574 5. \ud14c\uc2a4\ud2b8 \uacb0\uacfc\uac00 \uc88b\uc558\ub358 &#8216;\ubc29\uc548&#8217;\uc5d0 \ub300\ud574\uc11c\ub294 \ub2e4\ub978 \ud398\uc774\uc9c0\ub098 \ud0c0 \uc0ac\uc774\ud2b8\uc5d0 \uc801\uc6a9\ud574\ub3c4 \ub41c\ub2e4.<\/strong><\/h3>\n\n\n\n<\/br>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center\"><p>A\uae30\uc5c5\uc5d0\uc11c CTA \ubc84\ud2bc \uc0c9\uc744 \ud30c\ub780\uc0c9\uc73c\ub85c \ubc14\uafe8\ub354\ub2c8 \uc804\ud658\uc728\uc774 \uc880 \ub354 \uc62c\ub77c\uac14\ub300.<br>\uc6b0\ub9ac\ub3c4 \uc801\uc6a9\ud574\uc57c \ud558\ub294 \uac70 \uc544\ub0d0?<\/p><\/blockquote>\n\n\n\n<\/br>\n\n\n\n<p>\ub9ce\uc740 \uc2e4\ubb34\uc790\ub4e4\uc774 \ud0c0 \uc11c\ube44\uc2a4\uc5d0\uc11c \uc2e4\uc2dc\ud558\uc5ec \uacb0\uacfc\uac00 \uc88b\uc558\ub358 \ud14c\uc2a4\ud2b8 \ubc29\uc548\uc744 \uc790\uc0ac \uc11c\ube44\uc2a4\uc5d0 \ubc18\uc601\ud558\uba74 \uc5ed\uc2dc\ub098 &#8216;\uc131\uacfc&#8217;\uac00 \ud5a5\uc0c1\ud560 \uac83\uc73c\ub85c &#8216;\uc624\ud574&#8217;\ud569\ub2c8\ub2e4. \ub808\uc774\uc544\uc6c3, CTA \ubc84\ud2bc\uc758 \uc0c9\uc0c1, \uce74\ud53c\ub77c\uc774\ud305 \ub4f1 \uc218\ub9ce\uc740 \uc608\uc2dc\ub97c \ub4e4\uc5b4\ubcf4\uc558\uc744 \uac83\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc A\/B Test\ub97c \uc2e4\uc2dc\ud574 \uc4f8 \ub54c\uc758 \ud658\uacbd\uacfc \uc0c1\ud488\uc758 \ud2b9\uc9d5\uc774 \ub2e4\ub974\uae30 \ub54c\ubb38\uc5d0 \ub611\uac19\uc774 \uc801\uc6a9\uc744 \ud558\ub354\ub77c\ub3c4 \ub2f9\uc5f0\ud788 \uacb0\uacfc\uac00 \ub2ec\ub77c\uc9c8 \uac83\uc785\ub2c8\ub2e4. \uc720\uc785 \ud2b8\ub798\ud53d, \ub9c8\ucf00\ud305 \uad11\uace0 \ucc44\ub110, \ud504\ub85c\ubaa8\uc158 \ub4f1 \ub108\ubb34\ub098 \ub9ce\uc740 \ud658\uacbd\uc774 \ub2e4\ub974\uaca0\uc8e0. \uc5b4\ub514\uae4c\uc9c0\ub098 \ucc38\uace0 \ubc29\uc548\uc73c\ub85c\ub9cc \uc0bc\uc544\uc57c \ud569\ub2c8\ub2e4.&nbsp;<br><br>\ub610\ud55c \ubb34\ubd84\ubcc4\ud55c \uc801\uc6a9\uc740 \ube0c\ub79c\ub529\uc5d0 \uc545\uc601\ud5a5\uc744 \ubbf8\uce69\ub2c8\ub2e4. \uc544\ub798 \uc774\ubbf8\uc9c0\ub85c \uc608\ub97c \ub4e4\uc5b4\ubcf4\uaca0\uc2b5\ub2c8\ub2e4. \ud2b9\uc815 \uc0ac\uc774\ud2b8\uc5d0\uc11c CTA \ubc84\ud2bc\uc758 \uc0c9\uc744 \ud30c\ub780\uc0c9\uc73c\ub85c \ubc14\uafb8\uc5c8\ub354\ub2c8 \uc131\uacfc\uac00 \uc88b\uc558\ub2e4\uace0 \ud569\ub2c8\ub2e4. \uc774 \ub9d0\ub9cc \ub4e3\uace0 \uc790\uc0ac CTA\ub97c \ud30c\ub780\uc0c9\uc73c\ub85c \uc801\uc6a9\ud558\uba74 \uc5b4\ub5bb\uac8c \ub420\uae4c\uc694? \ube0c\ub79c\ub4dc \uceec\ub7ec\uc640 \ub9de\uc9c0 \uc54a\uc544 \ub208\uc5d0 \ud2d4\uace0 \uc0ac\uc6a9\uc790\uc5d0\uac8c \ub098\uc05c \uc778\uc0c1\uc744 \uc8fc\uac8c \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<\/br>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1071\" height=\"1006\" src=\"http:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2020\/04\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-61-1.png\" alt=\"\" class=\"wp-image-2049\"\/><\/figure><\/div>\n\n\n\n<\/br>\n\n\n\n<p>\uc790\uc0ac \uc11c\ube44\uc2a4\uc5d0 \uc801\uc6a9\ud558\uae30 \uc704\ud574\uc11c\ub294 \uc790\uc0ac \uc11c\ube44\uc2a4\uc5d0 \ub9de\uac8c \uc544\uc774\ub514\uc5b4\ub97c \uac00\uacf5\ud558\uc5ec A\/B Testing\uc744 \uc2e4\uc2dc\ud558\ub3c4\ub85d \ud569\uc2dc\ub2e4.<br><br>\ubdf0\uc800\ube14\uc5d0\uc11c\ub3c4 \uc2a4\ud50c\ub9bf \ubc29\uc2dd\uc758 A\/B Testing \uae30\ub2a5\uc744 \uc9c0\uc6d0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud788\ud2b8\ub9f5\uc744 \ud1b5\ud574 \uc0ac\uc6a9\uc790\uc758 \uc815\uc131\uc801\uc778 \ud589\ud0dc \uc131\uacfc\ub97c \ubd84\uc11d\ud560 \uc218 \uc788\ub2e4\ub294 \ud2b9\uc9d5\uc744 \ubcf4\uc720\ud558\uace0 \uc788\uae30\ub3c4 \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<\/br>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1280\" height=\"590\" src=\"http:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2020\/04\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-62-1.png\" alt=\"\" class=\"wp-image-2050\"\/><\/figure><\/div>\n\n\n\n<\/br>\n\n\n\n<div class=\"wp-block-qubely-divider qubely-block-d6dea4\"><div class=\"qubely-block-divider \"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 240 40\" preserveaspectratio=\"none\"><path d=\"M3.3 22.1c-.5-.2-.9-.5-1.3-.9-.3-.2-.5-.4-.8-.6.8-.7 1.5-1.3 2.3-2 .9-.7 1.8-1.6 2.4-2.6.1-.1.1-.2 0-.3-.1-.2-.3-.2-.5-.2-1.1.5-2 1.3-2.8 2.2-.8.9-1.7 1.7-2.5 2.5l-.1.1v.1c-.1.2-.1.5.2.6.5.3.9.5 1.4.8.4.3.9.6 1.2 1 .8.7 1.7 1.3 2.6 1.8.1.1.3 0 .4-.1.2-.1.2-.3.1-.5-.8-.8-1.6-1.4-2.6-1.9z\"><\/path><path d=\"M112.3 20c-4.5-.2-9-.3-13.5-.3-2.2 0-4.5-.1-6.7 0s-4.5.2-6.7.1c-4.5 0-9-.1-13.5-.2-1.1 0-2.2 0-3.4.1-1.1.1-2.2.1-3.4.2-2.2 0-4.5 0-6.7-.1-4.5-.1-9 0-13.5-.2-2.2-.1-4.5-.1-6.7 0s-4.5.3-6.7.3c-4.5.1-9-.1-13.5-.1s-9 0-13.5.2c-.1 0-.2.1-.2.2s.1.3.2.3c4.5.1 9 .2 13.5.2s9-.1 13.5-.1c2.2 0 4.5.2 6.7.3 2.2.1 4.5 0 6.7 0 4.5-.1 9 0 13.5-.2 2.2-.1 4.5-.1 6.7-.1 1.1 0 2.2.1 3.4.2 1.1 0 2.2.1 3.4.1 4.5-.1 9-.1 13.5-.2 2.2 0 4.5 0 6.7.1s4.5.1 6.7 0c4.5 0 9-.1 13.5-.3.1 0 .2-.1.2-.2 0-.2-.1-.3-.2-.3zM239.9 20.3c-.8-.9-1.7-1.7-2.5-2.6-.8-.9-1.7-1.7-2.8-2.2h-.3c-.2.1-.2.3-.1.5.6 1.1 1.4 1.9 2.4 2.6.8.6 1.5 1.3 2.3 2-.2.2-.5.4-.8.6-.4.3-.9.6-1.3.9-.9.5-1.8 1.2-2.5 2-.1.1-.1.2-.1.4.1.2.3.2.5.2 1-.5 1.9-1 2.6-1.8.4-.4.8-.7 1.2-1 .4-.3.9-.6 1.4-.8l.1-.1c0-.3.1-.6-.1-.7z\"><\/path><path d=\"M235.7 20.2c0-.1-.1-.3-.2-.3-4.5-.1-9-.2-13.5-.2s-9 .1-13.5.1c-2.2 0-4.5-.2-6.7-.3-2.2-.1-4.5 0-6.7 0-4.5.1-9 0-13.5.2-2.2.1-4.5.1-6.7.1-1.1 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href=\"https:\/\/boxnwhis.kr\/2015\/01\/29\/a_b_testing.html\">https:\/\/boxnwhis.kr\/2015\/01\/29\/a_b_testing.html<\/a><br><br><a href=\"https:\/\/boxnwhis.kr\/2016\/04\/15\/dont_be_overwhelmed_by_pvalue.html\">https:\/\/boxnwhis.kr\/2016\/04\/15\/dont_be_overwhelmed_by_pvalue.html<\/a><br><br><a href=\"https:\/\/brunch.co.kr\/@beusable\/2\">https:\/\/brunch.co.kr\/@beusable\/2<\/a><\/p>\n\n\n\n<\/br>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.beusable.net\/\"><img loading=\"lazy\" width=\"2250\" height=\"450\" src=\"https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2020\/04\/group@3x.jpg\" alt=\"\" class=\"wp-image-2122\"\/><\/a><\/figure>\n<style>.pf-button.pf-button-excerpt { display: none; }<\/style>","protected":false},"excerpt":{"rendered":"<p>A\/B Testing\uc744 \uc2e4\uc2dc\ud558\uae30 \uc804 \uc77d\uc5b4\ub450\uc5b4\uc57c \ud558\ub294 5\uac00\uc9c0 \uc624\ud574\uc640 \uc0ac\uc2e4<\/p>\n","protected":false},"author":1,"featured_media":2052,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"true","qubely_interactions":"","neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"off","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":""},"categories":[42],"tags":[90,89],"qubely_featured_image_url":{"full":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",1280,927,false],"landscape":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",1036,750,false],"portraits":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",442,320,false],"thumbnail":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",150,109,false],"medium":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",300,217,false],"medium_large":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",768,556,false],"large":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",1024,742,false],"1536x1536":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",1280,927,false],"2048x2048":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",1280,927,false],"qubely_landscape":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",1036,750,false],"qubely_portrait":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",442,320,false],"qubely_thumbnail":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",138,100,false],"neve-blog":["https:\/\/www.beusable.net\/blog\/wp-content\/uploads\/2019\/01\/\u1103\u1161\u110b\u116e\u11ab\u1105\u1169\u1103\u1173-22.jpeg",856,620,false]},"qubely_author":{"display_name":"Beusable","author_link":"https:\/\/www.beusable.net\/blog\/?author=1"},"qubely_comment":0,"qubely_category":"<a 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