A/B Testing compares the resulted performace after UX renewal.

Report Traffic Rte, Summary
1Summary of A/B testing result

You can compare A/B testing result with the main metrics such as conversion rate, exit rate, average session length and etc.

Conversion Rate Top 5 by Links
2Compare conversion rate before and after
the UX renewal

You can compare an increasement of each link's conversion rate to see the renewal effect before and after the UX renewal at a glance.

Click per PV Top 5 by elements
3Compare click rate per element before
and after the UX renewal

By comparing click rate per element before and after UX renewal, you can decide whether to edit the contents which induce user's click additionally.

Heatmaps Conversion Rate Top 5 by Links
4Comparative analysis on A/B testing result through heatmap

By comparing and analyzing heatmap result, you can understand the qualitative change in users' behavior which was not detactable via numeric metrics.