Segmenting CTA

Discover how users who did/didn’t click a certain CTA navigated with just one click! Understand users intent and interest to build crucial marketing strategies.

Users Who Clicked the Selected CTA

You can view analysis data (click/move/scroll heatmaps, inflow channels, PV, UV, new-returning users rate, average duration) on users who clicked the selected CTA.

Users Who Did Not Click the Selected CTA

If you click again the previously selected CTA, the report will show the analysis report for the opposite group of users who did not click the selected CTA element.

Switch Between Data & Analyze

Interesting data comparison and analysis can be done between the users who clicked and the users who did not click the selected CTA element.